makeup

Want the latest from CAIA or do you need to stock up on favorite makeup products that hold a permanent place on your beauty shelf? Find everything from dewy foundations to award-winning mascaras and lip pencils, and more.

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Best seller
Danish Beauty Award 2025
WAKE UP RADIANT
WAKE UP RADIANT
WAKE UP RADIANT
Kit 14 %
£43
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New In
STICK TO IT
STICK TO IT
STICK TO IT
Kit 13 %
£80
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BODY GLOW BRUSH
BODY GLOW BRUSH
BODY GLOW BRUSH
Body
Brush
£21
Add to Bag
New In
CUPID’S KISS KIT
CUPID’S KISS KIT
CUPID’S KISS KIT
Makeup Kit
Kit 12 %
£38
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New Design
RED CARPET PRIME
RED CARPET PRIME
Glow Primer
£30
Add to Bag
Best seller
SPICY TSCHÄRY
SPICY TSCHÄRY
SPICY TSCHÄRY
Plumping Lip Gloss
Lipgloss
£22
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FLAT BLENDING BRUSH 19
FLAT BLENDING BRUSH 19
FLAT BLENDING BRUSH 19
Shading & Blending
Brush
£13
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Round Blender Brush 05 Eyeshadow brushes 
Round Blender Brush 05 Eyeshadow brushes 
ROUND BLENDER BRUSH 05
Blend out harsh lines
Brush
£13
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New In
OUT OF FOCUS
OUT OF FOCUS
Kit 22 %
£64
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Best seller
Vanz Va Va Volume Mascara
Vanz Va Va Volume Mascara
VANZ VA VA VOLUME
Mascara
Mascara
£24
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New Design
PENCIL SHARPENER
PENCIL SHARPENER
Tools
Tools
£7
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Flat Paddle Brush 08 Eyeshadow brushes 
Flat Paddle Brush 08 Eyeshadow brushes 
FLAT PADDLE BRUSH 08
To build high pigmentation
Brush
£13
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Pencil Eyeliner Eyeliner
Pencil Eyeliner Eyeliner
PENCIL EYELINER
Eyeliner
Eyeliner
£17
Add to Bag
MATTE BLUSH
MATTE BLUSH
Blush
£24
Add to Bag
New Design
LIQUID HIGHLIGHTER
LIQUID HIGHLIGHTER
Highlighter
£30
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Smoother Brush 12 Eyeshadow brushes 
Smoother Brush 12 Eyeshadow brushes 
SMOOTHER BRUSH 12
Build up pigmentation
Brush
£13
Add to Bag
PERFECT TRAVEL
PERFECT TRAVEL
PERFECT TRAVEL
Toiletry Bag
Toiletry Bag
£43
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HEAT WAVE
HEAT WAVE
HEAT WAVE
Eye Shadow Palette
Eyeshadow
£31
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GLOW SETTING POWDER
GLOW SETTING POWDER
Loose Setting Powder
£30
Add to Bag
Best seller
BLACK SMALL ORGANIZER
BLACK SMALL ORGANIZER
BLACK SMALL ORGANIZER
Toiletry Bag
Toiletry Bag
£17
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New Design
THE PERFECT PRIME
THE PERFECT PRIME
THE PERFECT PRIME
Hydrating Primer
Primer
£30
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SNATCHED EYELINER
SNATCHED EYELINER
SNATCHED EYELINER
Liquid Eyeliner
Eyeliner
£22
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FULL BROW GEL
FULL BROW GEL
Brow Gel
£20
Add to Bag
Crease Brush 10 Eyeshadow brushes 
Crease Brush 10 Eyeshadow brushes 
CREASE BRUSH 10
Precise blending
Brush
£13
Add to Bag
Best seller
LOOSE BRONZER BRUSH F18
LOOSE BRONZER BRUSH F18
LOOSE BRONZER BRUSH F18
Loose Powder & Powder
Brush
£22
Add to Bag
Best seller
BYE SLEEPY EYE
BYE SLEEPY EYE
BYE SLEEPY EYE
Color Corrector & Concealer
Kit 11 %
£41
Add to Bag
Best seller
Matte Lipstick x Lip Pencil Lipstick
Matte Lipstick x Lip Pencil Lipstick
MATTE LIP KIT
Matte Lipstick & Lip Pencil
Kit 16 %
£32
Add to Bag
Highlighter Fan Brush 07 Makeup Brushes 
Highlighter Fan Brush 07 Makeup Brushes 
HIGHLIGHTER FAN BRUSH F07
Highlighter
Brush
£17
Add to Bag
Best seller
CAIA Pink Toilet Bag Toiletry Bags 
CAIA Pink Toilet Bag Toiletry Bags 
FITS ALL PINK BAG
Toiletry Bag
Toiletry Bag
£25
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ALL GLOW KIT
ALL GLOW KIT
ALL GLOW KIT
Makeup Kit
Kit 15 %
£80
Add to Bag
Limited Edition
Caia easter egg
Caia easter egg
CAIA EASTER KIT
Beauty Box
Seasonal Boxes
£77
Add to Bag
Waterproof Mascara Mascara
Waterproof Mascara Mascara
WATERPROOF MASCARA
Mascara
Mascara
£24
Add to Bag
Large Fan Brush 02 Makeup Brushes 
Large Fan Brush 02 Makeup Brushes 
LARGE FAN BRUSH F02
Contour & Highlighter
Brush
£24
Add to Bag
New In
LIP RESCUE DUO
LIP RESCUE DUO
LIP RESCUE DUO
Lip Care
Lip Care
£25
Add to Bag
POCKET MIRROR
POCKET MIRROR
POCKET MIRROR
Tools
Tools
£11
Add to Bag
THAT EXTRA BASE
THAT EXTRA BASE
Makeup Kit
Kit 14 %
£67
Add to Bag
Blender Brush 09 Eyeshadow brushes 
Blender Brush 09 Eyeshadow brushes 
BLENDER BRUSH 09
Blend harsh color lines
Brush
£13
Add to Bag
Essential Brush Kit - Eyes Eyeshadow brushes 
ESSENTIAL BRUSH KIT - EYES
Eye Brushes
Kit 22 %
£61
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LUSCIOUS LASH KIT
LUSCIOUS LASH KIT
LUSCIOUS LASH KIT
Mascara & Eyelash Curler
Kit 23 %
£30
Add to Bag
BASE PERFECTION
BASE PERFECTION
BASE PERFECTION
Makeup Kit
Kit 17 %
£63
Add to Bag
New Design
DEWY BASE SET
DEWY BASE SET
DEWY BASE SET
Liquid Bronzer & Liquid Highlighter
Kit 17 %
£50
Add to Bag
MULTI-USE PRECISION BRUSH F15
MULTI-USE PRECISION BRUSH F15
MULTI-USE PRECISION BRUSH F15
Loose Powder
Brush
£22
Add to Bag
Best seller
Blush stick Angled Blush Brush 06
Blush stick Angled Blush Brush 06
BLUSH STICK DUO
Blush Stick & Brush
Kit 16 %
£36
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PERFECT TOUCH UP
PERFECT TOUCH UP
PERFECT TOUCH UP
Makeup Kit
Kit 16 %
£80
Add to Bag
Super Angled Brow Brush 01 Eyeshadow brushes 
Super Angled Brow Brush 01 Eyeshadow brushes 
SUPER ANGLED BROW BRUSH 01
Fill in brows
Brush
£13
Add to Bag
New Design
LIQUID BRONZER SET
LIQUID BRONZER SET
LIQUID BRONZER SET
Makeup Kit
Kit 25 %
£39
Add to Bag
TAPERED CREASE BLENDING BRUSH 14
TAPERED CREASE BLENDING BRUSH 14
TAPERED CREASE BLENDING BRUSH 14
Crease Blender
Brush
£13
Add to Bag
New Design
Tapered Highlighter Brush 08 Makeup Brushes 
Tapered Highlighter Brush 08 Makeup Brushes 
AIRBRUSHED EFFECT BRUSH F08
Highlighter & Powder
Brush
£22
Add to Bag
Best seller
EYE SHADOW MIX
EYE SHADOW MIX
EYE SHADOW MIX
3 x Single Eye Shadows
Kit 20 %
£36
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IT'S ICONIC SET
IT'S ICONIC SET
IT'S ICONIC SET
Foundation & Foundation Brush
Kit 19 %
£38
Add to Bag
Best seller
LOOSE BRONZER SET
LOOSE BRONZER SET
LOOSE BRONZER SET
Loose Glow Bronzer & Brush
Kit 17 %
£43
Add to Bag
Best seller
Perfect Brow Kit Brows
Perfect Brow Kit Brows
PERFECT BROW KIT
Brow Pencil & Brow Gel
Kit 3 %
£33
Add to Bag
New In
DISCO FEVER
DISCO FEVER
DISCO FEVER
Eye Shadow Palette
Eyeshadow
£31
Sold out
Dynamic Duo Mascara
Dynamic Duo Mascara
DYNAMIC DUO
Mascara
Kit 17 %
£40
Add to Bag
SOFT LIPS
SOFT LIPS
SOFT LIPS
Lipstick & Lip Oil
Kit 17 %
£35
Add to Bag
New In
THE BBIG THREE
THE BBIG THREE
THE BBIG THREE
Kit 13 %
£65
Add to Bag
SOFT GLAM
SOFT GLAM
SOFT GLAM
Eye Shadow Palette
Eyeshadow
£31
Add to Bag
BROW LINE BRUSH 17
BROW LINE BRUSH 17
BROW LINE BRUSH 17
Brows & Liner
Brush
£13
Add to Bag
Best seller
CONCEAL THE DEAL
CONCEAL THE DEAL
CONCEAL THE DEAL
Concealer & Brush F12
Kit 21 %
£30
Add to Bag
Smudger Brush 11 Eyeshadow brushes 
Smudger Brush 11 Eyeshadow brushes 
SMUDGER BRUSH 11
Smudge along lashline
Brush
£13
Add to Bag
BULLET CREASE BRUSH 16
BULLET CREASE BRUSH 16
BULLET CREASE BRUSH 16
Detailed blend & buff
Brush
£13
Add to Bag
Intense Duo Mascara
Intense Duo Mascara
INTENSE DUO
Mascara
Kit 17 %
£40
Add to Bag
Precision Crease Brush 06 Eyeshadow brushes 
Precision Crease Brush 06 Eyeshadow brushes 
PRECISION CREASE BRUSH 06
Blend colors into the crease
Brush
£13
Add to Bag
TWEEZER, STRAIGHT
TWEEZER, STRAIGHT
Tools
Tools
£8
Add to Bag
Best seller
Tapered Blending Brush 03 Eyeshadow brushes 
TAPERED BLENDING BRUSH 03
Multipurpose Brush
Brush
£13
Notify me
Best seller
FRONT ROW SET
FRONT ROW SET
FRONT ROW SET
Foundation & Brush F13
Kit 15 %
£47
Add to Bag
New In
Danish Beauty Award 2025
IT’S AWAKENING
IT’S AWAKENING
IT’S AWAKENING
Color Corrector & Setting Powder
Kit 15 %
£39
Add to Bag
New In
SCULPT ME
SCULPT ME
SCULPT ME
Kit 13 %
£40
Add to Bag
INTENSE EYES
INTENSE EYES
INTENSE EYES
Makeup Kit
Kit 19 %
£59
Add to Bag
Best seller
BLEND MY BASE
BLEND MY BASE
Foundation & Blender
Kit 12 %
£36
Add to Bag
BLENDING BUFFER BRUSH 18
BLENDING BUFFER BRUSH 18
BLENDING BUFFER BRUSH 18
Blend & Buff
Brush
£13
Add to Bag
MEDIUM SHADOW BRUSH 15
MEDIUM SHADOW BRUSH 15
MEDIUM SHADOW BRUSH 15
Large Blender
Brush
£13
Add to Bag
RAISE YOUR BROWS
RAISE YOUR BROWS
Brow Kit
Kit 11 %
£33
Add to Bag
MATTE WANTS GLOW
MATTE WANTS GLOW
MATTE WANTS GLOW
Makeup Kit
Kit 16 %
£59
Add to Bag
HOT GLOW
HOT GLOW
HOT GLOW
Kit 24 %
£55
Add to Bag
New In
CREAMY BASE
CREAMY BASE
CREAMY BASE
Kit 15 %
£88
Add to Bag
Limited Edition
MADE TO LOVE COLLECTION
MADE TO LOVE COLLECTION
MADE TO LOVE COLLECTION
Kit 23 %
£70
Sold out
COVER ME UP
COVER ME UP
Kit 13 %
£33
Add to Bag
New In
GOT IT COVERED
GOT IT COVERED
GOT IT COVERED
Kit 13 %
£40
Add to Bag
Hydrating Lip Balm Lip Balm
HYDRATING LIP BALM
Lip Balm
Lip Care
£17
Sold out
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