makeup

Want the latest from CAIA or do you need to stock up on favorite makeup products that hold a permanent place on your beauty shelf? Find everything from dewy foundations to award-winning mascaras and lip pencils, and more.

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ALL NIGHT LONG
ALL NIGHT LONG
ALL NIGHT LONG
Long Lasting Primer
Primer
£30
Add to Bag
Highlighter Fan Brush 07 Makeup Brushes 
Highlighter Fan Brush 07 Makeup Brushes 
HIGHLIGHTER FAN BRUSH F07
Highlighter
Brush
£17
Add to Bag
Online exclusive
Matte Lipstick x Lip Pencil Lipstick
MATTE LIP KIT
Matte Lipstick & Lip Pencil
Kit 16 %
£32
Add to Bag
Online exclusive
THE BBIG THREE
THE BBIG THREE
THE BBIG THREE
Kit 13 %
£65
Add to Bag
Online exclusive
LIQUID BRONZER SET
LIQUID BRONZER SET
LIQUID BRONZER SET
Makeup Kit
Kit 25 %
£39
Add to Bag
Vanz Va Va Volume Mascara
Vanz Va Va Volume Mascara
VANZ VA VA VOLUME
Mascara
Mascara
£24
Add to Bag
PRECISION CONCEALER BRUSH F11
PRECISION CONCEALER BRUSH F11
PRECISION CONCEALER BRUSH F11
Concealer
Brush
£17
Add to Bag
Large Fan Brush 02 Makeup Brushes 
Large Fan Brush 02 Makeup Brushes 
LARGE FAN BRUSH F02
Contour & Highlighter
Brush
£24
Add to Bag
Online exclusive
LUSCIOUS LASH KIT
LUSCIOUS LASH KIT
LUSCIOUS LASH KIT
Mascara & Eyelash Curler
Kit 23 %
£30
Add to Bag
Online exclusive
SCULPT ME
SCULPT ME
SCULPT ME
Kit 13 %
£40
Add to Bag
Smudger Brush 11 Eyeshadow brushes 
Smudger Brush 11 Eyeshadow brushes 
SMUDGER BRUSH 11
Smudge along lashline
Brush
£13
Add to Bag
BROW LINE BRUSH 17
BROW LINE BRUSH 17
BROW LINE BRUSH 17
Brows & Liner
Brush
£13
Add to Bag
Online exclusive
CONCEAL THE DEAL
CONCEAL THE DEAL
CONCEAL THE DEAL
Concealer & Brush F12
Kit 21 %
£30
Add to Bag
Blender Brush 09 Eyeshadow brushes 
Blender Brush 09 Eyeshadow brushes 
BLENDER BRUSH 09
Blend harsh color lines
Brush
£13
Add to Bag
Online exclusive
I AM FRONT ROW
I AM FRONT ROW
I AM FRONT ROW
Foundation & Concealer
Kit 13 %
£47
Add to Bag
Online exclusive
BLEND MY BASE
BLEND MY BASE
Foundation & Blender
Kit 12 %
£36
Add to Bag
Online exclusive
GOT IT COVERED
GOT IT COVERED
Kit 13 %
£40
Add to Bag
Online exclusive
COVER ME UP
COVER ME UP
Kit 13 %
£33
Add to Bag
NO FOCUS
NO FOCUS
NO FOCUS
Face Stick
Primer
£21
Add to Bag
Online exclusive
DEWY GAZE
DEWY GAZE
Dewy Drops & Perfect Blender
Kit 12 %
£36
Add to Bag
LOOSE BRONZER BRUSH F18
LOOSE BRONZER BRUSH F18
LOOSE BRONZER BRUSH F18
Loose Powder & Powder
Brush
£22
Add to Bag
Online exclusive
BYE SLEEPY EYE
BYE SLEEPY EYE
BYE SLEEPY EYE
Color Corrector & Concealer
Kit 11 %
£41
Add to Bag
Online exclusive
ALL GLOW KIT
ALL GLOW KIT
ALL GLOW KIT
Makeup Kit
Kit 15 %
£80
Add to Bag
Online exclusive
GLOW HIGHLIGHTER SET
GLOW HIGHLIGHTER SET
GLOW HIGHLIGHTER SET
Highlighter & Brush
Kit 16 %
£52
Add to Bag
Online exclusive
Adorable Caro Collab
ADORABLE LIPS
ADORABLE LIPS
ADORABLE LIPS
Kit 15 %
£35
Sold out
Online exclusive
DEWY BASE SET
DEWY BASE SET
DEWY BASE SET
Liquid Bronzer & Liquid Highlighter
Kit 17 %
£50
Add to Bag
Online exclusive
EYE SHADOW MIX
EYE SHADOW MIX
EYE SHADOW MIX
3 x Single Eye Shadows
Kit 20 %
£36
Add to Bag
New Design
PENCIL SHARPENER
PENCIL SHARPENER
Tools
Tools
£7
Notify me
New In
PETITE FÊTE
PETITE FÊTE
PETITE FÊTE
Lip Oil | Gift Set
£33
Add to Bag
Online exclusive
BODY GLOW KIT
BODY GLOW KIT
BODY GLOW KIT
Body Glow & Body Brush
Kit 17 %
£53
Add to Bag
Best seller
Mascara
Mascara
NEXT LEVEL
Mascara
Mascara
£24
Notify me
Online exclusive
PERFECT TOUCH UP
PERFECT TOUCH UP
Makeup Kit
Kit 16 %
£80
Notify me
Online exclusive
Essential Brush Kit - Eyes Eyeshadow brushes 
ESSENTIAL BRUSH KIT - EYES
Eye Brushes
Kit 22 %
£61
Sold out
Online exclusive
LOOSE BRONZER SET
LOOSE BRONZER SET
LOOSE BRONZER SET
Loose Glow Bronzer & Brush
Kit 17 %
£43
Add to Bag
TAPERED CREASE BLENDING BRUSH 14
TAPERED CREASE BLENDING BRUSH 14
TAPERED CREASE BLENDING BRUSH 14
Crease Blender
Brush
£13
Add to Bag
Online exclusive
CUPID’S KISS KIT
CUPID’S KISS KIT
CUPID’S KISS KIT
Makeup Kit
Kit 12 %
£38
Add to Bag
Online exclusive
SOFT LIPS
SOFT LIPS
Lipstick & Lip Oil
Kit 17 %
£35
Add to Bag
Online exclusive
Danish Beauty Award 2025
WAKE UP RADIANT
WAKE UP RADIANT
WAKE UP RADIANT
Kit 14 %
£43
Add to Bag
Online exclusive
Danish Beauty Award 2025
IT’S AWAKENING
IT’S AWAKENING
IT’S AWAKENING
Color Corrector & Setting Powder
Kit 15 %
£39
Add to Bag
BULLET CREASE BRUSH 16
BULLET CREASE BRUSH 16
BULLET CREASE BRUSH 16
Detailed blend & buff
Brush
£13
Add to Bag
POCKET MIRROR
POCKET MIRROR
POCKET MIRROR
Tools
Tools
£11
Notify me
Online exclusive
FRONT ROW SET
FRONT ROW SET
FRONT ROW SET
Foundation & Brush F13
Kit 15 %
£47
Add to Bag
Super Angled Brow Brush 01 Eyeshadow brushes 
Super Angled Brow Brush 01 Eyeshadow brushes 
SUPER ANGLED BROW BRUSH 01
Fill in brows
Brush
£13
Sold out
Online exclusive
THAT EXTRA BASE
THAT EXTRA BASE
Makeup Kit
Kit 14 %
£67
Add to Bag
MEDIUM SHADOW BRUSH 15
MEDIUM SHADOW BRUSH 15
MEDIUM SHADOW BRUSH 15
Large Blender
Brush
£13
Add to Bag
Intense Duo Mascara
Intense Duo Mascara
INTENSE DUO
Mascara
Kit 17 %
£40
Notify me
Online exclusive
CORRECT AND CONCEAL
CORRECT AND CONCEAL
Color Corrector & Concealer Pencil
Kit 11 %
£41
Add to Bag
Online exclusive
PREP THE YEAR KIT
PREP THE YEAR KIT
PREP THE YEAR KIT
Kit 15 %
£61
Add to Bag
Online exclusive
MATTE WANTS GLOW
MATTE WANTS GLOW
MATTE WANTS GLOW
Makeup Kit
Kit 16 %
£59
Add to Bag
Online exclusive
CREAMY BASE
CREAMY BASE
CREAMY BASE
Kit 15 %
£88
Add to Bag
Online exclusive
OUT OF FOCUS
OUT OF FOCUS
Kit 22 %
£64
Add to Bag
Online exclusive
INTENSE EYES
INTENSE EYES
INTENSE EYES
Makeup Kit
Kit 19 %
£59
Notify me
Online exclusive
PLUM JAM
PLUM JAM
PLUM JAM
Lip Treatment
Lipstick
£24
Add to Bag
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