makeup

Want the latest from CAIA or do you need to stock up on favorite makeup products that hold a permanent place on your beauty shelf? Find everything from dewy foundations to award-winning mascaras and lip pencils, and more.

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Online exclusive
OUT OF FOCUS
OUT OF FOCUS
Kit 22 %
£64
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NO FOCUS
NO FOCUS
NO FOCUS
Face Stick
Primer
£21
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Best seller
Mascara
Mascara
NEXT LEVEL
Mascara
Mascara
£24
Notify me
MULTI-USE PRECISION BRUSH F15
MULTI-USE PRECISION BRUSH F15
MULTI-USE PRECISION BRUSH F15
Loose Powder
Brush
£22
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Best seller
Domed Powder Brush 03 Makeup Brushes 
Domed Powder Brush 03 Makeup Brushes 
MULTI-USE BRUSH F03
Powder & Bronzer
Brush
£22
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MEDIUM SHADOW BRUSH 15
MEDIUM SHADOW BRUSH 15
MEDIUM SHADOW BRUSH 15
Large Blender
Brush
£13
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Online exclusive
MATTE WANTS GLOW
MATTE WANTS GLOW
MATTE WANTS GLOW
Makeup Kit
Kit 16 %
£59
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MATTE SETTING POWDER
MATTE SETTING POWDER
Loose Setting Powder
£30
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MATTE LIPSTICK
MATTE LIPSTICK
Lipstick
£21
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Online exclusive
Matte Lipstick x Lip Pencil Lipstick
MATTE LIP KIT
Matte Lipstick & Lip Pencil
Kit 16 %
£32
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Popular
MATTE BRONZER
MATTE BRONZER
Bronzer
£30
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MATTE BLUSH
MATTE BLUSH
Blush
£24
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Online exclusive
MATTE + GLOW BRONZER
MATTE + GLOW BRONZER
MATTE + GLOW BRONZER
Bronzer
Kit 16 %
£59
Add to Bag
Online exclusive
LUSCIOUS LASH KIT
LUSCIOUS LASH KIT
LUSCIOUS LASH KIT
Mascara & Eyelash Curler
Kit 23 %
£30
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LOOSE GLOW BRONZER
LOOSE GLOW BRONZER
Bronzer
£30
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Online exclusive
LOOSE BRONZER SET
LOOSE BRONZER SET
LOOSE BRONZER SET
Loose Glow Bronzer & Brush
Kit 17 %
£43
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LOOSE BRONZER BRUSH F18
LOOSE BRONZER BRUSH F18
LOOSE BRONZER BRUSH F18
Loose Powder & Powder
Brush
£22
Add to Bag
LIQUID HIGHLIGHTER
LIQUID HIGHLIGHTER
Highlighter
£30
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LIQUID BRONZER
LIQUID BRONZER
LIQUID BRONZER
Bronzer
£30
Add to Bag
Online exclusive
LIQUID BRONZER SET
LIQUID BRONZER SET
LIQUID BRONZER SET
Makeup Kit
Kit 25 %
£39
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LIQUID BLUSH
LIQUID BLUSH
Blush
£25
Add to Bag
LIP RESCUE DUO
LIP RESCUE DUO
LIP RESCUE DUO
Lip Care
Lip Care
£25
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Best seller
STYLE BY
LIP PENCIL
LIP PENCIL
Lip Pencil
£17
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Best seller
LIP OIL
LIP OIL
Lip Oil
£21
Add to Bag
Online exclusive
LIP KIT
LIP KIT
Lipstick & Lip Pencil
Kit 16 %
£32
Add to Bag
Best seller
LIP GLOSS
LIP GLOSS
Lip Gloss
£22
Add to Bag
Best seller
LIP CRAYON
LIP CRAYON
Lip Pencil
£21
Add to Bag
Large Fan Brush 02 Makeup Brushes 
Large Fan Brush 02 Makeup Brushes 
LARGE FAN BRUSH F02
Contour & Highlighter
Brush
£24
Add to Bag
Limited Edition
JOYRIDE
JOYRIDE
JOYRIDE
CAIA x Astrid S
Kit
£36
Add to Bag
Online exclusive
Danish Beauty Award 2025
IT’S AWAKENING
IT’S AWAKENING
IT’S AWAKENING
Color Corrector & Setting Powder
Kit 15 %
£39
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Online exclusive
IT'S ICONIC SET
IT'S ICONIC SET
IT'S ICONIC SET
Foundation & Foundation Brush
Kit 19 %
£38
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IT'S ICONIC FOUNDATION
IT'S ICONIC FOUNDATION
IT'S ICONIC FOUNDATION
Foundation
£25
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Online exclusive
IT'S ICONIC DUO
IT'S ICONIC DUO
IT'S ICONIC DUO
Foundation & Concealer
Kit 20 %
£37
Add to Bag
Best seller
Its iconic concealer
Its iconic concealer
IT'S ICONIC CONCEALER
Concealer
£21
Add to Bag
Online exclusive
INTENSE EYES
INTENSE EYES
INTENSE EYES
Makeup Kit
Kit 19 %
£59
Add to Bag
Intense Duo Mascara
Intense Duo Mascara
INTENSE DUO
Mascara
Kit 17 %
£40
Add to Bag
Online exclusive
I AM FRONT ROW
I AM FRONT ROW
I AM FRONT ROW
Foundation & Concealer
Kit 13 %
£47
Add to Bag
Online exclusive
HOT GLOW
HOT GLOW
HOT GLOW
Kit 24 %
£55
Add to Bag
Highlighter Fan Brush 07 Makeup Brushes 
Highlighter Fan Brush 07 Makeup Brushes 
HIGHLIGHTER FAN BRUSH F07
Highlighter
Brush
£17
Add to Bag
Online exclusive
HIGHLIGHT ME
HIGHLIGHT ME
HIGHLIGHT ME
Highlighter & Brush
Kit 16 %
£52
Add to Bag
Best seller
Handle with Hair Tools
Handle with Hair Tools
HANDLE WITH HAIR - PINK
Hairband
Tools
£8
Add to Bag
Online exclusive
GOT IT COVERED
GOT IT COVERED
Kit 13 %
£40
Add to Bag
GLOW STICK
GLOW STICK
GLOW STICK
Highlighter Stick
£21
Add to Bag
GLOW SETTING POWDER
GLOW SETTING POWDER
Loose Setting Powder
£30
Add to Bag
Online exclusive
GLOW KIT
GLOW KIT
GLOW KIT
Makeup Kit
Kit 23 %
£99
Add to Bag
Best seller
GLOW HIGHLIGHTER
GLOW HIGHLIGHTER
Highlighter
£40
Add to Bag
Best seller
STYLE BY
GLOW BRONZER
GLOW BRONZER
Bronzer
£40
Add to Bag
Online exclusive
GLOW BRONZER SET
GLOW BRONZER SET
GLOW BRONZER SET
Makeup Kit
Kit 16 %
£52
Add to Bag
Best seller
GLOW BLUSH
GLOW BLUSH
Blush
From £25
Add to Bag
Popular
GLOSSY LIPSTICK
GLOSSY LIPSTICK
Lipstick
£21
Add to Bag
Online exclusive
FRONT ROW SET
FRONT ROW SET
FRONT ROW SET
Foundation & Brush F13
Kit 15 %
£47
Add to Bag
Popular
FRONT ROW FOUNDATION
FRONT ROW FOUNDATION
Foundation
£33
Add to Bag
Best seller
FRONT ROW CONCEALER
FRONT ROW CONCEALER
Concealer
£21
Add to Bag
FRECKING GOOD
FRECKING GOOD
FRECKING GOOD
Freckle Pencil
Eyeliner
£17
Add to Bag
New In
FLUSH RUSH
FLUSH RUSH
FLUSH RUSH
Gift Set
Kit
£50
Add to Bag
Flat Paddle Brush 08 Eyeshadow brushes 
Flat Paddle Brush 08 Eyeshadow brushes 
FLAT PADDLE BRUSH 08
To build high pigmentation
Brush
£13
Add to Bag
Best seller
Flat Buffer Foundation Brush
Flat Buffer Foundation Brush
FLAT BUFFER FOUNDATION BRUSH F14
Foundation
Brush
£22
Add to Bag
FLAT BLENDING BRUSH 19
FLAT BLENDING BRUSH 19
FLAT BLENDING BRUSH 19
Shading & Blending
Brush
£13
Add to Bag
FIXING FIBER BROW GEL
FIXING FIBER BROW GEL
FIXING FIBER BROW GEL
Brow Gel
£20
Add to Bag
Best seller
CAIA Pink Toilet Bag Toiletry Bags 
CAIA Pink Toilet Bag Toiletry Bags 
FITS ALL PINK BAG
Toiletry Bag
Toiletry Bag
£25
Add to Bag
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