Foundation

From barely-there to full-on flawless — our foundations have you covered (literally). Sheer, medium, or full, each one is made to even things out while still letting your skin be skin.

Compare foundations
Filter
Sort by
Products
Perfect blender
Perfect blender
Makeup Sponge
Tools
£8
Add to Bag
Best seller
Domed buffer foundation brush
Domed buffer foundation brush
Foundation & Cream Contour
Brush
£22
Add to Bag
Best seller
Flat Buffer Foundation Brush
Flat Buffer Foundation Brush
Foundation
Brush
£22
Add to Bag
Best seller
bb stick
Foundation Stick
£25
Best seller
BARE GLOW
Skin Tint
£30
Best seller
Danish Beauty Award 2024
DEWY DROPS
Serum Foundation
£33
Popular
FRONT ROW FOUNDATION
Online exclusive
DEWY GAZE
Dewy Drops & Perfect Blender
Kit 12 %
£36
Online exclusive
BLEND MY BASE
Foundation & Blender
Kit 12 %
£36
Online exclusive
BB-SET
BB-SET
BB-stick & Brush
Kit 19 %
£38
Online exclusive
GOT IT COVERED
Kit 13 %
£40
Online exclusive
YOU DEW YOU
YOU DEW YOU
Dewy Drops & Brush F13
Kit 16 %
£46
Online exclusive
FRONT ROW SET
FRONT ROW SET
Foundation & Brush F13
Kit 15 %
£47
Online exclusive
Dewy drops Its Iconic concealer
Dewy drops Its Iconic concealer
Foundation & Concealer
Kit 13 %
£47
Online exclusive
I AM FRONT ROW
I AM FRONT ROW
Foundation & Concealer
Kit 13 %
£47
Online exclusive
Danish Beauty Award 2024
DEWY & RADIANT
DEWY & RADIANT
Makeup Kit
Kit 13 %
£65
Online exclusive
THAT EXTRA BASE
Makeup Kit
Kit 14 %
£67
Online exclusive
Danish Beauty Award 2025
THE DAILY DEW
THE DAILY DEW
Kit 17 %
£68
Online exclusive
ALL GLOW KIT
ALL GLOW KIT
Makeup Kit
Kit 15 %
£80
Online exclusive
CREAMY BASE
CREAMY BASE
Kit 15 %
£88

How do I know what undertone I have?
If you have blue/dark purple veins, you probably have a cool undertone. If your veins look more green, you have a warmer undertone. If the colour does not clearly lean in either direction, you probably have a neutral undertone. With a cool undertone, you should use a foundation with a pinker tint, while a yellower foundation suits a warm undertone. 

Tips!
Find a white piece of clothing and hold it up next to your face in daylight. If your skin looks pinkish, you have a cool undertone. With a warm undertone, your skin tone will look more yellow. 

A flawless base!
Skincare that’s suitable for your skin type, along with primer and setting spray, is the key to a beautiful and even base. Our range includes three different setting sprays: one that moisturises, one for glow and one to make your make-up really last. All three can help your make-up blend together and give fantastic results. We also have primer for dry or oily skin, primer to make your skin glow and primer that evens out your make-up for lasting coverage. Finish off your base by setting your make-up using a setting powder. Our range includes a Loose Setting Powder, a pressed Finishing Powder and a Loose Under Eye Powder. Find your favourites for a flawless base here at CAIA Cosmetics. 

My Account

Forgot password?

You do not have any items in your cart yet. Continue shopping